Here is the data analysis for the 3-year-old news website:
- Monthly Pageviews: 500,000
- Monthly Unique Visitors: 150,000
- Bounce Rate: 35%
- Average Session Duration: 3 minutes
- Top Traffic Source: Social Media (40%)
- Referral Traffic: 25%
- Organic Search Traffic: 20%
- Direct Traffic: 15%
- Most Popular Content Category: Politics (30%)
- Second Popular Content Category: Entertainment (25%)