Pop-Tarts’ Devoured Mascot May Live to Be Eaten Again

null By Megan GrahamJan. 3, 2024 8:22 pm ETPop-Tarts’ first ‘edible mascot’ made waves last week at a college football bowl game. Photo: Emilie Passanante / Florida Citrus SportsThe Kansas State Wildcats may have outscored the NC State Wolfpack in last week’s Pop-Tarts Bowl in Orlando, Fla., but the reaction made clear who the real winner was: the game’s anthropomorphic toaster-pastry mascot.The character concluded the first college football bowl game sponsored by Pop-Tarts by lifting a sign reading “Dreams Really Do Come True” as it descended into a giant mock toaster, causing some commentators to draw comparisons with ritual sacrifice. After the toaster ejected a pastry version of the mascot, a crowd of Wildcats players ate it on live TV. Copyright ©2024 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8Sponsored OffersTop Resume: Top Resume Coupon: 10% Off professional resume writingWalmart: $20 Off Walmart Promo Code - Any $50+ OrderGroupon: Groupon N